SALES FOR POTATOES AT RETAIL HIT 5 YEAR HIGH IN 2020

on Tuesday, 16 February 2021. Posted in Blog & News, Potatoes News

Total potato sales at retail were at five-year record highs for both dollar and volume sales in 2020. Dollar sales increased by 16% compared to 2019 and all categories, except deli-prepared sides, grew by double-digit dollar sales. Dehydrated potatoes recorded the highest sales increases in dollars by 30% and volume sales by 25%. Canned and bottled potatoes saw the second-largest dollar increase at 29%, and frozen potatoes had the second-largest volume increase at 23%. The largest growth in dollar and volume sales for potatoes occurred from April through June, although all months grew by over 9% for both metrics.

Fresh potato sales increased by almost 21% in dollars and 15% in volume. All types increased in dollar and volume sales by at least 6%. Within the fresh potato category, medley potatoes had the highest dollar and volume sales increase with dollar sales by 34% and volume sales by 38%. While all package sizes saw double-digit growth in dollar sales, one-pound through four-pound bags saw the largest increase, growing by 24% in dollars and 19% in volume. Five-pound bags make up 47% of all package sizes bought at retail and grew in dollars and volume sales by double-digits compared to 2019.

Click on the following Potatoes USA links to see the complete reports for 2020 Total Potato Sales and 2020 Fresh Potato Sales.

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Encouraging school foodservice operators to use more poatoes

Encouraging school foodservice operators to use more poatoes

As America’s Favorite Vegetable, potatoes can help provide students with the nutrients and energy they need to do their best during the school day. That’s why it’s important to remind school foodservice operators that potatoes are not only delicious, but also cost-effective and a nutritious addition to the school menu. In partnership with the School Nutrition Association (SNA), two webinars featured potatoes.  The first webinar, “Maximize Your Menus and Minimize Labor Constraints with Potatoes”, showcased potatoes through on-trend, student-friendly menu innovations and solutions to ease labor strains. The second webinar, “Fun Summer Feeding with Potatoes”, showcased how putting potatoes at the center of the plate can enhance summer feeding programs in fresh and fun ways. Both webinars included a live cooking demonstration with Potatoes USA Culinary Director Chef RJ Harvey, RD and Award-Winning Author Dayle Hayes, MS, RD. The demonstrations were pre-recorded in the Potatoes USA Spud Lab and were a big hit with the participants. Webinars Key Takeaways: Nutritional benefits of potatoes at an affordable price How potatoes can limit food waste Ways potatoes can take over as the center of the plate How serving potatoes to children over the summer can be fun Upon webinar completion, attendees were able to earn continuing education credits. All recipes and resources utilized in the webinar are available on the SNA website for future download. Following are some quotes from the operators who were very engaged in the webinar chat. “My favorite Webinar I’ve seen so far this year. VERY helpful and insightful. Well Done!”  “Love Dayle and RJ as a team. Can they please start a cooking youtube series? ‘Dayle and RJ: Potatoes for All!’” “Great webinar, gained new ideas for using potatoes. Thank you!” SNA is recognized as the authority on school nutrition and utilizes weekly webinars to educate their 50,000+ members. For more information on K-12 School Foodservice marketing activities, email potatoesraisethebar@potatoesusa.com.

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