RECORD BREAKING ATTENDANCE AT PMA FRESH SUMMIT
PMA Fresh Summit was held at the Anaheim Convention Center in Anaheim, California, attracting a record-breaking 24,000 attendees. The WSPC Staff and Commissioners had beautiful Washington potatoes on display for buyers around the world to see along with materials about marketing, sizing, nutrition and recipes. This year’s floor plan was mapped out a little different compared to previous years. Exhibitors were broken down by segments and booths were grouped by product and trade making it easier for attendees to make their way around.
Picture caption: WSDA Director Sandison stops by the WSPC booth at his first PMA Fresh Summit to talk with grower Randi Hammer.