ChelanMan 2018

on Monday, 23 July 2018. Posted in Blog & News

After several months of preparation, WSPC kicked off our Powered by Potatoes campaign at the 11th annual ChelanMan Triathlon in Chelan, WA! The purpose of this race is to come together as a community to support healthy lifestyles for our youth, families, and athletes. As a sponsor WSPC had the opportunity to share information, recipes, and athletic gear with more than 1,400 athletes in Chelan last weekend. Connecting potato nutrition to athletic performance is our key reason for supporting this community event.  Athletes and families gathered to participate in our "Spin to Win" contest. Prizes included potato meal prep boxes, running fanny packs, water bottles, potato chips, shaker bottles, bandanas and cooling towels. The potato meal boxes contained fresh russets, reds, and yellow potatoes and instructions on how to incorporate potatoes into their weekly meal prepping activities.  Many of the athletes we spoke with were surprised and excited to hear all the health benefits potatoes have to offer. Potatoes are an all natural, nutrient dense vegetable full of fiber, protein, vitamins, and antioxidants. Plus, the significant amount of potassium and carbohydrates in a potato allow for energy boosts and quick muscle recovery! Potatoes contain no fat, no cholesterol, and no sodium, making them the perfect superfood for athletes!  On race day we were excited to hear about all the participants that enjoyed potatoes from our potato boxes for their dinners the night before.  Potatoes are the perfect pre/post-race food and can be easily used in many meal prep dishes. Check out the Nutrition and Lifestyle tab on our website to learn more about the ways potatoes can benefit your health!

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Encouraging school foodservice operators to use more poatoes

Encouraging school foodservice operators to use more poatoes

As America’s Favorite Vegetable, potatoes can help provide students with the nutrients and energy they need to do their best during the school day. That’s why it’s important to remind school foodservice operators that potatoes are not only delicious, but also cost-effective and a nutritious addition to the school menu. In partnership with the School Nutrition Association (SNA), two webinars featured potatoes.  The first webinar, “Maximize Your Menus and Minimize Labor Constraints with Potatoes”, showcased potatoes through on-trend, student-friendly menu innovations and solutions to ease labor strains. The second webinar, “Fun Summer Feeding with Potatoes”, showcased how putting potatoes at the center of the plate can enhance summer feeding programs in fresh and fun ways. Both webinars included a live cooking demonstration with Potatoes USA Culinary Director Chef RJ Harvey, RD and Award-Winning Author Dayle Hayes, MS, RD. The demonstrations were pre-recorded in the Potatoes USA Spud Lab and were a big hit with the participants. Webinars Key Takeaways: Nutritional benefits of potatoes at an affordable price How potatoes can limit food waste Ways potatoes can take over as the center of the plate How serving potatoes to children over the summer can be fun Upon webinar completion, attendees were able to earn continuing education credits. All recipes and resources utilized in the webinar are available on the SNA website for future download. Following are some quotes from the operators who were very engaged in the webinar chat. “My favorite Webinar I’ve seen so far this year. VERY helpful and insightful. Well Done!”  “Love Dayle and RJ as a team. Can they please start a cooking youtube series? ‘Dayle and RJ: Potatoes for All!’” “Great webinar, gained new ideas for using potatoes. Thank you!” SNA is recognized as the authority on school nutrition and utilizes weekly webinars to educate their 50,000+ members. For more information on K-12 School Foodservice marketing activities, email

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